Friday, August 25, 2006

Introducing The Australian Diamond Wiki...



Re-affirming our commitment to providing consumers with the very best diamond education, we have created The Australian Diamond Wiki.

What Is A Wiki?

The Victorian Parliament defines a wiki as "A website or similar online resource which allows users to add and edit content collectively."

Why did we create a wiki?

Nowadays, there is so much information regarding diamonds on the web. This information may come from labs, merchants, forums or gemmologists. Over the years we have noticed that this glut of information creates the following problems for consumers:

  • There's a lot of conflicting information, especially on "religious" topics such as cut and certification.

  • It is difficult to find information that is unbiased and presents multiple perspectives.

  • There is very little information specific to Australia.

  • Information may be long-winded, difficult to read or understand.

  • Good information may be buried in forum or blog posts.


Therefore, we created The Australian Diamond Wiki to alleviate these problems and allow consumers to make a more informed decision about their diamond purchase.

What are our aims for the wiki?

  • To aggregate the very best information into one site.

  • To present unbiased, factual information to consumers.

  • To open up the education process and allow different perspectives to be presented.

  • To give consumers information specific to Australia.

  • To present easy to read, concise and relevant information.

  • To allow us to quickly and easily create educational content.


What Are Our Expectations For The Wiki?

Firstly, we don't expect many outside our company will actually create new content. One thing to keep in mind is that all text in the wiki can be copied, possibly modified and posted on another site.

However, given that people have been critical of what we have written about in the past, we do expect those outside our company to edit our entries, thus contributing to the wiki.

Other merchants (our competitors) can even add an entry about their business, preferably linking to their website. The entry will then be locked (as our entry is) so others can not edit it.

At the moment there are few entries. However, given the nature of a wiki it is expected the number of entries will grow rapidly in the coming months. For example, when writing about cut, we might start off with an entry about a diamond's cut in relation to its price. We might then create new entries on proportions, ideal cut and so on, forming an entire series of entries on diamond cut.

Where is The Australian Diamond Wiki?

The Australian Diamond Wiki can be found at http://www.australiandiamondexchange.com.

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